When I first moved to the Bay Area three years ago, I was shocked by the state of the fashion scene.  Sneakers. College baseball hats. Yoga pants. Yoga pants everywhere. As frustrated as I was, I’ve come to realize that the thing about the Bay Area is that success isn’t nearly as visual as it […]

As a photographer, whenever I think of an idea or a concept to shoot, the first thing I think of is how to make it more impactful. How to make it stand out from the rest. What better can I do than convey what I am trying to show through my photographs. When I first started doing fashion photography, I didn’t pay much attention to styling. I would often help put together a few outfits and shoot them. Sometimes it worked, sometimes it didn’t. I started to realise the importance of having a stylist on the team. I can tell that my best shoots are often the ones that involve a stylist in them, who…

With New Year’s resolutions well underway, one of the other most important things you can think about now is: 1st Impressions. Many of you have vowed to perhaps reach that goal you’ve been working towards, launch your business, or finally switch jobs. But, if you don’t know how to make a great 1st impression with the clothes you wear, all of that will fall by the wayside. How fast are 1st impressions made? In less than ½ a second AND…